New era, new rules, new sound! After more than a week of building hype and sharing teasers, Dua Lipa has officially released “Don’t Start Now,” the lead single from her upcoming second album.
As those teasers indicated, the new song is an upbeat disco stomper in the vein of “Electricity,” Lipa’s Grammy-winning collaboration with Mark Ronson and Diplo. Over a grooving beat, the 24-year-old sends a “thank u, next”-style message to her ex, asserting, “I’m all good already / So moved on, it’s scary.” The hook is where she really hits her stride; you can practically envision her strutting as she belts, “Don’t show up! / Don’t come out! / Don’t start caring about me now.”
Lipa dropped “Don’t Start Now” on Thursday (October 31) alongside a clip that doubles as the “official video trailer” — the first 30 seconds include footage from the official vid, which arrives on Friday.
In a statement hyping up her fresh release, Lipa said, “I chose to put this song out first so I could close one chapter of my life and start another. Into a new era with a new sound! It’s about moving on and not allowing anyone to get in the way of that. It also felt like a natural first song choice as I made it with the brilliant same crew I made ‘New Rules’ with.”